Home
EPiC Series
Kalpa Publications
Preprints
For Authors
For Editors
Keyword
:
Consumer brand engagement
Publications
Value Creation in Gamified Chatbot Interactions and Its Impact on Brand Engagement
Susana C. Silva
,
Roberta De Cicco
,
Maria Levi
and
Maik Hammerschmidt
EasyChair Preprint 9367
Copyright © 2012-2025 easychair.org. All rights reserved.
